Case Study

Website Redesign • Local SEO

Rockstar Cleaning of California

Website Redesign + Local SEO

A cleaner, mobile-first website experience with clearer services, calls to action, pricing presentation, and local search foundations.

Website Redesign Local SEO Technical Cleanup
Rockstar Cleaning of California website screenshot
The Challenge

The previous local-service website needed a clearer path from finding the right cleaning service to getting in touch, especially on mobile.

Our Solution

The redesign centered on usability and search-ready structure:

  • Clearer residential and commercial service hierarchy
  • Prominent inquiry calls to action
  • Sitemap and canonical cleanup
  • More transparent pricing presentation
  • Mobile-first layouts and local SEO foundations

Project thinking

From first impression to next step.

Design & content approach

The design puts service choices first, uses generous spacing for quick scanning, and lets real service information do the selling.

Inquiry strategy

Visitors can identify the appropriate cleaning service and move to a contact option without navigating a long chain of pages.

01

Service navigation

Residential and commercial work separated into clear paths.

02

Pricing context

Scope and starting points easier to understand before contacting the team.

03

Mobile inquiry

Contact actions kept visible and easy to use on smaller screens.

Professional Screenshots

Rockstar Cleaning of California desktop website screenshot
Website redesign — rockstarcleanings.com

What Was Delivered

  • Lighthouse mobile performance: 46 → 73
  • Lighthouse desktop performance: 88 → 97
  • Desktop Largest Contentful Paint: about 0.9 seconds

Lighthouse lab measurements supplied for this project; scores can vary between test runs and are not business outcomes.

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